InfoWorld recently reported on a new survey that shows companies who embrace a Bring-Your-Own-Device (BYOD) strategy are reaping multiple benefits. “According to the… survey of C-level execs, business-unit leaders, and IT decision makers from around the globe, organizations that have adopted consumer tech were 73 percent more likely to report improved sales and new customer acquisitions [...]

Mobile marketing is undoubtedly on the radar of every marketing executive out there at the moment. The question is, how can you cut through the noise and be strategic with tactics that aren’t just “me too” but work to make you stand out from the competition and support the growth of your business? The number one reason [...]

As of August 2012, more than 50% of mobile phones in the US were smartphones and according to Horace Dediu of Asymco.com, the rate of adoption shows no signs of slowing down with a forecasted 80% market share by August 2014. So what does this mean for Chief Location Officers in the Mobile Gambling industry? [...]

  Lawmakers and tech titans united?  What possibly could align such a crew?  War?  No.  The environment?  Sadly, no.  Citizen and consumer well-being?  Not exactly. Fear. Well, fear and greed.  Last month representative Zoe Lofgren presented a new bill that requires law enforcement to obtain a search warrant before accessing cloud data, such as email [...]

M for Mobile recently surveyed over 350 top-level executives from different corners of the location industry to get a read on where the LBS industry is headed. The study bodes well for Chief Location officers, and for those companies currently on the Locaid Location-as-a-Service platform.  Read on to learn about the survey‘s compelling results. Question [...]